Vidhi Choudhary

Vidhi Choudhary

Reporter

Morning Brew/Retail Brew


Vidhi is a reporter for Retail Brew covering e-commerce, AI and retail media. She was previously a senior reporter at Digiday's Modern Retail. Her work has also been published in TheStreet, Forbes, Nikkei Asia and TheCity. Vidhi has a master's degree in business and economics journalism from Columbia Journalism School.

Speaking in:

Tuesday Jan 12

12:15pm - 12:45pm

AI Stage by Klaviyo, Expo, Level 1

When AI tells us what customers want, can the supply chain deliver?

AI can predict demand, personalize experiences, and increasingly make decisions on a retailer’s behalf. But intelligence alone does not create a better customer experience. The real advantage comes when those insights translate into action across the retail ecosystem, from merchants and marketplace to fulfillment and delivery.  As customer expectations continue to rise, AI is connecting commerce decisions with operational execution in entirely new ways. From global trade and inventory visibility to same-day orchestration and post-purchase experiences, join the conversation to examine how retailers are turning operational agility into a competitive advantage.  When AI can anticipate what a customer wants, the next differentiator may be delivering on that expectation before the customer ever has to ask, “Where is my order?”