CEO, Worldwide Amazon Stores
Amazon
Doug Herrington has served as CEO of Worldwide Amazon Stores since 2022. He leads Amazon's retail business worldwide—all the online, mobile, and physical stores where customers shop, and the global operations and fulfillment network that delivers their orders. He joined Amazon in 2005 to launch its consumables business and was named senior vice president of North America Consumer in 2015.
Doug is passionate about building and innovating. He has led teams that invented services such as Subscribe and Save, Amazon Fresh, Amazon Business, Alexa Shopping, and Buy with Prime. More recently, Doug and his teams have launched Alexa for Shopping, Amazon’s personalized AI shopping assistant, Same-Day perishable grocery delivery, and Amazon Now, Amazon’s 30-minute delivery service. You can learn about these innovations and more on his podcast, Learn and Be Curious with Doug Herrington.
Doug joined NRF’s Board of Directors in early 2025.
Sunday Jan 10
8:30am - 9:15am
Vusion Theater, Javits North, Level 5
Join NRF Chairman, Bob Eddy, Chairman and CEO of BJ’s Wholesale Club, for NRF 2027’s official opening to hear the state of the retail industry, NRF’s priorities and what the three days of Big Show will offer. After his welcome address, Bob will sit for a fireside conversation with Worldwide Amazon Stores CEO, Doug Herrington. The two leaders will discuss how Amazon is innovating for customers, including the impact of AI and the Alexa shopping agent, what the holidays revealed about changing consumer behavior, and Doug’s perspective on the forces that will shape the future of retail.
